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Insight Communications

Becoming better at engaging women in the world of technology

Becoming better at engaging women in the world of technology

Multinational technology company

We worked with a leading global tech company to help them understand the thought processes and decision-making of women around tech. Importantly, we helped them see how they could augment their marketing and communications to ensure greater traction and conversion. As a result, they better understood women’s decision-making and drove selling opportunities.

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