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Protecting reputations through risk and crisis preparedness programmes and live crisis response

crisis communications

From identifying and understanding risks, to tackling issues and managing crises, our best in class approach combines communication, culture, and process. We work in partnership with our clients, providing strategic, operational and communications crisis counsel. Our long-standing specialism in the heavily-regulated food, pharma and financial services sectors equips us with the rigour and technical understanding that underpins our work for all clients. We also have deep experience of handling major crises and threats to corporate reputation, including advising and handling media engagement.

Clients also have access to our third-party network of specialist expertise, ranging from legal and security, to lab testing and trauma counselling.

Our suite of proprietary Optic tools enables clients to benchmark their preparedness and, crucially, identify weaknesses in their crisis management and communication capabilities. Useful as both a valuable starting point for a crisis preparedness programme and a measure of progress, Optic is a powerful and fast diagnostic tool.

And if the worst does happen, we have crisis consultants on call 24/7/365

Back to Communications

Instinctif offers integrated expertise spanning corporate, consumer, politics and finance.

Capital Markets

Delivering trusted Capital Markets advice in an ever-changing world.


Working with businesses to articulate purpose beyond profit, differentiate propositions and communicate their brand effectively.

Content & Design

Communicating organisations story through creative content delivered with impact across all platforms.


Delivering dynamic solutions that pique interest and drive engagement for consumers and businesses.


Understanding behaviours is essential to successfully navigate shifting consumer demands. Our research & insight team, Truth, anticipates change for commercial impact.

Public Affairs

Providing advice to guide businesses through the complex and shifting political landscape and regulatory space.


Helping organisations take a systems approach that puts people, the planet and long-term value creation at the centre of their business strategies.

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        Phone: +44 207 457 2020

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