Sustainability Public Affairs Communications
Communications
Building awareness of a novel probiotic supplement in psoriasis
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SkinBio Therapeutics
Ahead of the launch of AxisBiotix-PsTM, we created a multi-stakeholder engagement programme leveraging the results of a study in psoriasis. Patient testimonials and related collaterals brought to life just how life-changing the product could be.
The campaign generated positive investment and healthcare coverage, and brought AxisBiotix-PsTM to the attention of a much broader group of potential users.