£384 Million for a Greener Tomorrow: A Collaborative Campaign for Energy Transformation


National Grid Electricity Distribution, formerly Western Power Distribution, commissioned Instinctif Partners to deliver a parliamentary engagement programme to build support for increased investment in the UK’s electricity distribution infrastructure to enable decarbonisation, in preparation for Ofgem negotiations the RIIO-ED2 five year price control.
Engaging with all 200+ NGED constituency MPs, including a range of Ministers and Shadows; the two-year campaign made innovative use of constituency datapacks alongside five Parliamentary receptions and roundtables both in Westminster and the Welsh Senedd, resulted in over 50 politicians writing letters of support to the regulator and 15 MPs recording videos detailing why their communities needed additional network investment.
The campaign proved decisive, securing an additional £384 million in network investment from 2023-28, helping to connect thousands of renewable generators, EV chargepoints and heat pumps.