CFO & COO
Joanna Taylor-Smith

Joanna Taylor-Smith joined Instinctif Partners as Chief Financial and Operating Officer in January 2021. Joanna is an internationally experienced, strategic CFO focused on crisis management, M&A, business transformation, operational excellence, and results delivery. A career working with leaders in their field at The Guardian Media Group, Interpublic Group, Omnicom Group and Engine has influenced her drive to create best-in-class finance teams that are committed business and strategic partners.
Joanna is also a Trustee and mentor, committed to improving training and diversity in the commercial world.
